SmallGiant: Rental Reimbursement that pays agents
SmallGiant is an innovative membership program designed for independent insurance agents. It provides a suite of benefits, including roadside assistance, rental car discounts, identity theft protection, and more. The goal? To give agents a powerful tool to increase client retention, boost revenue, and differentiate themselves in a crowded market.
Instead of selling just auto or home insurance, agents can now offer a membership that delivers ongoing value. This makes customers stick around longer, ultimately leading to more policy renewals and referrals.
How SmallGiant Compares to AAA
Many consumers are familiar with AAA, which offers roadside assistance and travel discounts. But SmallGiant was built specifically for insurance agents, with some key differences:
| Feature | SmallGiant | AAA |
|---|---|---|
| Roadside Assistance | Yes, included | Yes |
| Identity Theft Protection | Yes | Limited to premium plans |
| Rental Car Discounts | Yes | Yes |
| Hotel & Travel Perks | Yes | Yes |
| Designed for Agents | Yes – Agents earn commissions & increase retention | No – Agents don't benefit |
| Custom Branding | Yes – Agents can promote it as their own value-added service | No |
The Big Advantage for Agents
AAA is a consumer-facing brand, meaning that agents who recommend it don't get much in return. SmallGiant, on the other hand, allows agents to earn commissions while strengthening customer relationships. By offering a membership that clients actually use, agents stay top of mind year-round—not just when a renewal comes up.
Why Insurance Agents Should Sell SmallGiant
1. Earn Recurring Revenue
Insurance commissions are great, but they can be unpredictable. Selling a SmallGiant membership provides a consistent, recurring income stream. Every time a client renews their membership, agents earn money—without extra work.
2. Increase Client Retention
Insurance is a competitive industry. If a client gets a slightly cheaper quote elsewhere, they might switch. But if they have a SmallGiant membership through you, that extra value makes them think twice before leaving.
For example, imagine a client's car breaks down. Instead of searching for roadside assistance, they remember their membership with you. That's a level of service AAA can't offer through independent agents.
3. Differentiate Yourself from Competitors
Most agents sell the same policies. Offering a SmallGiant membership sets you apart. When clients compare insurance quotes, they'll see that you're giving them more than just a policy—you're giving them real, ongoing benefits.
4. Boost Referrals
Happy clients talk. If they're using their membership benefits and love the service, they're more likely to recommend you. This turns your book of business into a referral engine.
5. No Licensing Required
Some additional insurance products require special licensing. Selling a SmallGiant membership doesn't. Any agent can add it to their portfolio and start earning immediately.
How to Get Started with SmallGiant
Getting started is simple. Visit SmallGiant's website to sign up and access their agent program. They provide all the marketing materials and support you need to integrate the membership into your existing business.
Once you're onboard, you can start offering memberships to clients as a standalone product or as a value-add with their policies. Many agents bundle it with auto insurance to make their offering more attractive.
Final Thoughts
SmallGiant is a smart way for insurance agents to increase revenue, improve retention, and stand out in a competitive industry. Unlike AAA, which benefits consumers directly, SmallGiant was built for agents—giving them a way to add value and make more money.
If you're an insurance agent looking for an edge, SmallGiant is worth exploring. The future of insurance sales isn't just policies—it's memberships that keep clients engaged long-term.